Acknowledging we are avid fans of the prolific ProfitGoddess Marley Majcher, we wanted choose a post that we thought would be the most helpful. Going along with today’s theme of booking more clients, Marley offers 5 Steps that will noticeably increase your client base.
Building your customer base is not easy. You have to willing to work both hard and smart. There are many ways to grow your customer base over time. But if you are looking for an infusion of new business right away, here are the top 5 tips you can use to build their customer base quickly.
Work directly with a mentor who is already successful in a similar field. There is no faster way to growing your customer base than learning the exact step-by-step methods someone else has already used. Why waste time reinventing the wheel?
1. Get out from behind your computer screen and meet people face-to-face
I love social networking, but meeting people in the flesh creates a faster bond. Studies still find people are more likely to hire someone they’ve met in person.
2. Tap into your current customer base
Keep in touch with them regularly, and don’t be afraid to ask them directly for referrals.
3. Speak your expertise
Speaking from the stage, both small and large, can be one of the most effective ways to set yourself apart as an expert. When someone who needs your service or knows someone who needs your service hears you speak, there’s a good chance you’ll get a new customer.
Click here to continue reading about the three remaining tips to grow your client base! For other great business tips specific to event professionals, we have numerous posts discussing networking, how to convert prospective clients to current clients, and tips to improve your overall business!
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